This panel, which got a little “Spicy” as one senior Canadian government bureaucrat described it, closed out a great Day Two of GeoIgnite 2021.

This panel brought together senior executives and CEOs from some world-renowned geospatial organizations to discuss new markets for Earth Observation data.

Panel moderator Will Cadell and panelists June McAlarey, Bill Greer, Florian Thaler, and Joe Morrison discuss the opportunity and challenges in the EO marketplace. The panel discussion does turn up the heat.

Will Cadell is the founder and CEO of Sparkgeo and is a Canadian geospatial thought leader, working with some of the biggest brands in technology. Since starting Sparkgeo, Will Cadell has been helping startups, large enterprises, and non-profits across North America make the most of location and the strategic application of geospatial technology. Sparkgeo was a gold sponsor for GeoIgnite!

The Panelists

June McAlarey was appointed President and Chief Executive Officer of PCI Geomatics in March 2020. She is an experienced executive with a proven track record of working in the computer software industry. Through her career, she has developed a strong background in finance, performance management, managerial finance, sales, mergers & acquisitions, and accounting.

Bill Greer, at the time, was the Product Manager for Analytics APIs and Monitoring at Maxar. He’s worked to bring a variety of geospatial products and technology to market around the world, and also has experience in Data Analysis. He now works for Albedo.

Dr. Florian Thaler, co-founder & CEO of OilX, brings together a wealth of experience analysing the oil markets from different perspectives at an oil major, investment bank, and hedge fund (Shell, Citi, & Och-Ziff respectively). 

Joe Morrison is on a personal mission to make buying satellite imagery as easy as booking a room on AirBnB. He leads Product at Umbra, a satellite imagery startup focused on generating high-resolution synthetic aperture radar (SAR) imagery.

Watch more panels, keynotes, and talks from GeoIgnite 2021 on our YouTube channel.