• Posted on: November 12, 2020
  • Category: Community
  • Written by:
    Jon Murphy

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Who reads the GoGeomatics Magazine & Weekly Canadian Newsletter? 88% of them are working “Geo” professionals

Despite our initial reputation as a geospatial job hunters magazine, GoGeomatics Canada has a much larger proportion of professional readers than job seekers or students. 

In fact, our professional demographic is MUCH larger than any other. Some of the savviest Canadian geospatial organizations have taken notice.

Survey Results of 4,500 GoGeomatics Canada Subscribers

  • Working Professional 64.3%
  • Geospatial Manager or Executive: 23.4%
  • Job Seeker 8.2%
  • Student 4.1%

Survey Results from October, 2020 – GoGeomatics Canada Subscribers

By adding the working professionals group with the managers and executives we get a whopping 87.7% of the audience identify as working in the geomatics and geospatial sector. 

What is the GoGeomatics Audience Doing?

This audience is buying geospatial services, data, software and hardware. But are they engaging with you? Are they aware of everything you have to offer?

GoGeomatics Canada has consistently provided us with new customer leads for our imagery. This is a great geospatial audience for us to be in front of on a year in and year out basis.

John Roos – MAXAR Sales Director for Canada

The Benefits of Leadership & Growth

When GoGeomatics began over 15  years ago much of the content and activities were of particular interest to students.  The first thing we had was a job board and then we started geospatial coaching alongside of doing career seminars.  We have really come a long way since then.

Now GoGeomatics hosts Canada’s national geospatial conference, GeoIgnite, which had over 600 participants this year. We continue to host virtual meetups across the country despite the pandemic.

As GoGeomatics Canada has grown and developed so has our community. The folks looking for work on the website 15 years ago are now more than well into their careers and moved into management positions, not just in Canada, but around the world.

The first GoGeomatics Logo & Brand from 2005

Our audience may have come for the jobs, but they stayed for the articles, conferences, and news on all things related to GIS, remote sensing, Lidar, drones, surveying, and other related topics.

You can be sure of one thing. No one is on our websites, social media or events unless they are very interested in location technology.

With over 1,500 articles on the GoGeomatics Magazine and hundreds of events under our belt GoGeomatics is recognized as a main hub for the Canadian geospatial sector.

Do you want to get engage the Canadian Geospatial Sector?

Planning for GeoIgnite 2021 has begun as well as our content for next year. If you are interested in getting in front of the largest professional geospatial community in Canada please get in touch. Our email is info@gogeomatics.ca or you can reach out to us on social media.

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